Realtor Increase sales with better photo quality. Here are some helpful hints.
1. Keep it simple, well composed and uncluttered.
If a house is furnished then remove personal items from walls, tables and etc. A house should be camera ready before a photographer arrives.
Rule of thirds: Use angles of house/ furniture to draw to the back of the room or around the room.
What is the Rule of Thirds?
The basic principle behind the rule of thirds is to imagine breaking an image down into thirds (both horizontally and vertically) so that you have 9 parts. As follows.
As you’re taking an image you would have done this in your mind through your viewfinder or in the LCD display that you use to frame your shot.
With this grid in mind the ‘rule of thirds’ now identifies four important parts of the image that you should consider placing points of interest in as you frame your image.
Not only this – but it also gives you four ‘lines’ that are also useful positions for elements in your photo.
In learning how to use the rule of thirds (and then to break it) the most important questions to be asking yourself are:
· What are the points of interest in this shot?
· Where am I intentionally placing them?
2. Draw your viewers into your photo.
· Capture photos that are unique and grab viewers’ attention your potential buyers.
· Make the house bright and clean
· Show off the lighting in the house
3. Shoot from knee to chest level. Try not to tilt the camera up or down. Keep walls straight ( use a tripod to stabilize your view)
· Using your room’s architectural framework as a guide, point your camera so that it aligns perfectly with one of your walls.
Concentrate on details kitchens and bathrooms which will increase the value and set your house apart from others.
Use natural lighting whenever possible and balance it with your off-site flashes. Stay away from an overly bright window as it can lead to problems with exposure and white balance. Another pointer is to keep the window off to the side.
· When using flashes watch hotspots and illuminate with soft/diffused devices such as softboxes or umbrellas.
· Use clamp devices or portable small stands out of picture or hidden. Sometimes gels balance daylight and ambient lighting.
· Be aware of your ISO/ASA (speed sensitivity) lower ISO makes it less sensitive to light and higher ISO increases sensitivity to light.
· There is a direct relationship between ISO, F-stops, and exposure. These will provide you with properly exposed vs underexposed images.
Here are some images that show where lights are placed to highlight points of interest.